9+ years scaling revenue through data-driven paid search, shopping, and video. From $60K/mo boutique Shopify stores to $600K/mo enterprise budgets — I build systems that compound.
Real results from $7M+ in managed spend — across D2C, education, and lead generation.
Career progression by employer — scale growth over 7 years
Proficiency across ad platforms (0–10 scale)
Monthly ROAS from account takeover through 13 months of optimization — 1.2× → 3.4×
7 brands across D2C ecommerce, education, B2B lead gen, agency, and non-profit verticals.
Lead paid media for Shapermint, Truekind, and The Spa Dr across Google Ads, Microsoft Ads, and DV360. Built Python automation for daily reporting, negative keyword mining, and brand IS recovery — all running on a custom API stack.
Owned Google Ads and DV360 for LATAM & US markets, managing $600K/month across Search, PMax, Demand Gen, YouTube, and CTV. Rebuilt account architecture from scratch and migrated to Smart Bidding at scale.
Drove Shopify ecommerce performance via Google Ads & Meta. Built SMS/email/Messenger automation that consistently lifted returning-customer revenue. Owned full-funnel analytics and conversion-tracking stack.
Managed paid media across Google, Meta, LinkedIn, and Twitter for a portfolio of ecommerce and B2B clients. Trained junior media buyers. Built Looker Studio dashboards that standardized reporting across all accounts.
Sole paid-search manager. Built a HubSpot → Google Ads offline conversion pipeline so Smart Bidding optimizes on qualified MQLs, SQLs, and closed-won deals — not raw form fills.
End-to-end Google Ads management for a video production company — strategy, campaign build, creative direction, and ongoing optimization targeting B2B clients.
Manage $10K/month Google Ad Grants for a youth soccer non-profit in Austria, within full Ad Grants compliance — 5% CTR floor, no single-word keywords, quality score guardrails.
Click any role to expand full details
Looking for a senior PPC manager who builds systems, not just campaigns?